Creative, Copywriting, TOV guidelines

I worked with Newcastle agency Cravens and their ECD Owen Roberts to help develop a new TOV and the creative campaign(s) that followed for Zinsser Paint. Zinsser make the paints the pros use and we made a suite of ATL, BTL, digital and social assets for them to promote their brand, products, and new membership programme. You can see a very small selection of them here.